Project showcase

Shut the Call Up for Heineken 0.0 © GPL3+

An interactive game for a new Heineken 0.0 non-alcohol drink.

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About this project

An interactive game to promote a new non-alcohol drink from Heineken. Shut the Call Up is the game that targets office workers who want to enjoy their favorite Heineken drink during office hours. The game requires each office worker to pick up the phone call as fast as possible and as many as possible in one minute.

I was invited to get involved with this project by multi-media agency Eyedropper-fill.

Each phone has an LED button to signal the call.

My mom in action

Prototypes need to be tested, so why not ask my mom for playtesting? 🙂 Everything seems to be working out just fine, just a little more polishing will be perfect.

Interactive game in action 🙂

At the end of the game, players received bronze, silver or gold as a point to be exchanged with a gift from Heineken.

More cool projects: www.kimbab.me

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